SEO Maintenance Phase

As a result of the initial knowledge gained during the Production Phase and as we monitor the ranking for your new website, a long term strategy will be developed and outlined for the second phase, which is the Maintenance Phase. We’ll work with you to come up with a plan that will meet your needs and one that works within your budget.

Long term SEO success will ultimately be based on relevant content, competitor analysis and a continual tweaking and monitoring of all the eight categories outlined above.

Also keep in mind that the web is always changing. New websites come online (your competition), rankings change as new content is added on other websites, new links are created, etc. To stay on top of your rankings, your website needs to be monitored weekly. As you compete for better rankings, your site will most likely need to be changed, improved and tweaked in one or all of the eight categories.

The purpose of the Maintenance Phase is ultimately to begin implementing the strategy that is a natural outcome of the Production Phase. This means that proposals that include SEO work are just for the Maintenance Phase and are only preliminary in terms of the overall cost.

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