Archive for Search Engine News
Time to prepare for other search engines
When you talk about search engines, you can never leave out Google and Yahoo. However, for the past few years, the market has been growing and more and more search engines are entering the market.
That’s exactly why search engine marketers are left preparing for the future, when Google will no longer be the only company associated with “search engine”. Most recently, Bing was released by Microsoft. Experienced search engines like Nexplore also pose as an option for search engine optimization (SEO) experts.
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Cloaking
Cloaking is a black hat search engine optimization (SEO) technique in which the content presented to the search engine spider is different to that presented to the users’ browser.
This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page. When a user is identified as a search engine spider, a server-side script delivers a different version of the web page, one that contains content not present on the visible page. The purpose of cloaking is to deceive search engines so they display the page when it would not otherwise be displayed.
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Cloaking Search Engine Why?
So you finally got your website ranked #1 on the search engines.
Congratulations — that isn’t an easy thing to accomplish. I know.
Web promotion is my life! And if you’re #1, web promotion must be your life, too (most web promotors wish there was a little more to life, I must admit).
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12 Reputations Every Company Should Monitor Online
In Radically Transparent, we explain why you should monitor your online reputation 24/7. In fact, it’s so important, that if you can figure out how to monitor it 25/8, you should absolutely do so.
But, it’s one thing to know how important reputation monitoring is–and which tracking tools to use–but what “reputations” should you monitor exactly? You should already know the importance of monitoring your personal name and company brand, but here’s a list of 12 items every company should track.
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What Your Photos Online Say About You
Those photos you post on Facebook could paint an accurate picture of your personality, new research on first impressions suggests.
And perhaps as expected, the more candid a shot the more nuances of your personality show through.
Hackers target Guardian jobs site
The Guardian has emailed “up to half a million” users of its UK-based Jobs website to tell them that some of their personal data may have been compromised by “a sophisticated and deliberate hack” on Friday night.
A Guardian spokesperson said the site has about 10 million unique users per year, and that “the hack was stopped before it was completed”.
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Social Bookmarking
Social Bookmarking
Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata, typically in the form of metatags.
There are many social bookmarking sites, some more popular than others, but they all work basically the same. In a social bookmarking system, users save links to web pages that they want to remember and/or share.
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Googlebot now crawling RSS feeds for content indexing
As announced on Google webmaster central blog, Google has confirmed its now crawling RSS feeds to discover fresh content and links.
While it has been known for sometime now within the search industry that Google actively crawls RSS feeds, Google has never officially confirmed this as part of their content discovering practice until now.
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Google Scams are Evolving
Scammers decide to target the immensely popular Twitter. 140 character updates to follow.
It was only a matter of time before the scammers behind the Google Cash programs decided to branch out. This time, they are targeting Twitter.
Whatever your views on Twitter, there is no denying it’s immense popularity. It comes as no surprise that there are scams bearing the Twitter name. Frankly, I’m surprised it’s taken this long for them to start popping up.
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Help your site rank highly in popular search engine
Search engine optimization is the act of optimizing a website (in terms of code, content and links) to increase traffic from major search engines, like Google, Yahoo! and Bing.
What Do Search Engines Look For?
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