Archive for Google Analytics
A new face to Google News Sitemaps
Given the feedback we get from publishers, we’ve redesigned our interface to make Google News Sitemaps more flexible and easier to submit. [As a reminder, a Google News Sitemap is a file created by publishers which gives you even more control over the content you submit to Google News].
We’re currently in the midst of an exciting transition period and need your help to avoid interruption in crawling your content.
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Search Engine Advertising (SEA)
SEA (Search Engine Advertising) is an integral part of SEM (Search Engine Marketing).
The purpose of SEA is to drive traffic to your website from search engines such as Google or Yahoo by achieving the best possible placement in the paid search results.
The ‘best’ place in SEA is determined by your goals which could be to maximize ROI (return on investment), exposure or click-throughs. What we do
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Google does not use Keywords META Tag
Google has revealed today that they do not pay any attention to the Keywords META tag on webpages / blogs for search engine rankings.
The official announcement by Google’s very own Matt Cutts stated that over the years Google have seen a huge proportion of websites / blogs who merely keyword stuff their META tags or “lift” the same META tags from other popular websites.
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A Life Sciences Social Media Survey
I have been accumulating anecdotal information about companies,organizations and institutions that use social media tools like
Facebook,
Twitter,
YouTube etc.
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